“She Can’t See It Yet”: Preparing Now for February’s Black Business Breakthrough Week
iqra
January 26, 2026
Preparing for Black Business Breakthrough Week
A viral post making the rounds on Facebook says, “She can’t see it yet, but January 2026 will bring the breakthrough she has been praying for,” followed by a very specific instruction: get ready to support Black-owned businesses during the week of February 8–14. Organizers are identifying select businesses in predominantly Black communities and calling on supporters to show up that week with intentional purchases. Black Entrepreneurs Week honors Black-owned businesses and nurtures community entrepreneurship.
The Power of a Focused Week
This kind of focused “Black Business Breakthrough Week” is powerful because it combines two ingredients: urgency (a defined week and call to action) and specificity (select businesses, select neighborhoods). But for business owners and consumers to truly maximize it, preparation has to start now. Events like the Black Owned Business Excellence Symposium unite entrepreneurs for growth and legacy-building. The Black Business Insiders Expo & Convention in August 2026 builds on this momentum.
Black Pages International: The Ideal Preparation Tool
Black Pages International is the ideal preparation tool.
For business owners who hope to be part of that breakthrough—whether in the official list or simply by catching the wave of increased support—January is the time to:
- Claim or update your BlackPagesInternational.com listing with current hours, photos, and offers.
- Add a simple note about any specials or events you will run during February 8–14 so visitors browsing the directory can plan ahead.
- Encourage your regular customers to find you on BPI and share your listing so new customers have a trusted reference point.
Preparing for Consumers: Building Your List
For consumers, preparation looks like building a list. Instead of waiting until February to ask “Which Black-owned businesses should I support?”, use January to:
- Browse the directory by city and category, bookmarking or saving your favorite businesses.
- Plan a “route” for that week—maybe a Black-owned café for breakfast, a boutique over lunch, and a takeout spot for dinner.
- Share your picks on social media with both the business handle and the Black Pages International link so others can copy your plan.
Building Momentum Beyond the Week
The beauty of a focused week is that it creates momentum. The danger is that, without infrastructure, that momentum stops on day eight. Black Pages International is what keeps it going. When new customers discover businesses during Black Business Breakthrough Week through BPI, they know where to return and how to find similar businesses in other cities. The Hub for Urban Entrepreneurship hosts such weeks to foster networking and wealth-building. Black Businesses Through the Years events provide roadmaps for success.
February is the Breakthrough, January is the Setup
If February is the breakthrough, January is the setup. Use this month to make sure that when supporters go looking for Black-owned businesses to bless in that week, your business—and your favorites—are easy to find on Black Pages International. With reminders like Economic Blackout Day on February 28, intentional support extends beyond the week. The 2025 Black Business Expo kicks off similar initiatives. The Black Business Project Season 2 spotlights entrepreneurs.
